Discover how Jo Rees turned her personal journey with dyslexia into a thriving business and social media platform. In this insightful episode, Jo, a dyslexia advocate, keynote speaker, and social media educator, shares her story of brand transformation and business evolution. Learn how she built a massive following on TikTok, navigated the unique challenges of various social media platforms, and balanced her professional and personal life while running a sell-out dyslexia conference. This episode is packed with valuable insights into the power of social media in dyslexia advocacy and how it can open doors, create opportunities, and help people find their voice. Tune in to hear Jo’s inspiring journey and practical advice for leveraging social media for advocacy and business growth.